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original focus on healthcare and biotechnology companies has provided us
with an in-depth understanding of how to ensure our clients receive fitting
coverage and top-of-mind status within the media and financial markets.
Monsoon presently services a range of companies in the following sectors: These are our core capabilities –- but we are always up for a new
challenge. Life sciences Life Sciences/Biotechnology is a volatile emerging sector of Australian Stock Exchange listings. Our databases, contacts and industry knowledge are strongest in healthcare/biotechnology and medical devices. We understand how to position complex technology for the average client advisor and specialist audiences. Our databases cover life sciences media around the world as well as all of Australia's TV journalists who cover health rounds. We advise clients when an announcement lacks easy to comprehend messages and any omissions of relevant data or information. We write releases like journalists write news stories. Monsoon Communications was responsible for organising the first chief
executive forums with a series of large invitation-only free of charge
biotechnology dinners. We know every fund manager that has invested in
listed biotechnology equities and communicate with virtually every journalist
who writes about the sector. Resources and energy The Australian resources sector is made up of the two streams of minerals and energy. In minerals, we have explorers and producers involved in a whole range of minerals, which can be broadly classified as base metals, gold and precious metals, mineral sands, diamonds, iron ore and other steel related ores. In energy we have oil and natural gas, steaming and coking coal, coal seam methane gas and uranium. Mining dominated the market for most of the last century but it lost relative importance as the Australian market became increasingly diversified. However, growing global demand (particularly from China and India) for Australian commodities has led to a new resources boom on international equity markets. Monsoon consultants have excellent credentials and much experience in
this specialised market. We regularly help new exploration companies raise
capital by staging presentations to brokers and analysts in the major
cities. We have long-established relationships with all senior resource
journalists and analysts and our database in this area is second to none.
We are members of the Melbourne Mining Club. Emerging companies Over the years we have had many clients come to us with fairly modest capital raising proposals and we have helped them develop their strategies for growth and expansion. We certainly appreciate and understand the intricacies and requirements new and rapidly growing companies face as they enter equity markets for the first time. We provide precise and strategic media and investor communications during IPOs. And we stay with them to provide secondary market support. We continuously revise strategies and communication programs to ensure
they support the growth of a company. Our aggressive investor relations
and media relations ensure that our client’s story achieves front
of mind in the audiences that count. We educate the media and the investment
community about the client’s products and business plan and deliver
it via compelling messages that seek to create momentum and investment
profile. Please ask us to provide you with testimonials from our many
satisfied customers. Financial services
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